Labour Behind The Label

In the UK, sportswear sales were estimated at £4.5 billion in 2010, with Adidas and Nike the global leaders, and Pentland (makers of Speedo) the largest UK-based brand. These household names will have a high profile at London 2012, and their sales and profits are predicted to rise as the Games approach.

Yet these are the brands who are routinely breaking every rule in the book when it comes to labour rights. Workers making sportswear still suffer poverty wages, excessive working hours, temporary contracts and unstable employment, and denial of union rights.

Act Now

The Playfair 2012 campaign is working to raise the bar on these rights. Brands working under the Olympic banner of fairness, equality and respect should be doing more to end slavery and exploitation in the sportswear industry.

You can TAKE ACTION today to call on adidas, Nike and Pentland (makers of Speedo) to pay workers a living wage, respect union rights and ensure workers have job security.

Dear Adidas, Nike and Pentland I want to enjoy watching London 2012 knowing that the garment and merchandise workers who have helped deliver the games have had their rights respected. In particular I want to know that: - they have been paid a living wage - are able to join a trade union and bargain collectively - have the job security and legal rights that only proper long term employment contracts can provide. Please tell me what your company is doing to ensure that all workers making sportswear and merchandise in your supply chains are enjoying these rights. You must send a letter of some sort

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Other ways to take action

• You can get involved by holding an information session with your group. Ready made presentations are available for you to use. You can also order resources such as action cards via our website.
• Are you a student? Playfair have developed an action pack to help you run a campaign in your university. We'd also love to come and hold an event with you. Please get in touch.
• Do you teach? Playfair have developed a teaching resource toolkit to enable you to get young people talking about the Olympics and workers rights. Follow this link.

The Global Union representing workers in the garment industry, the ITGLWF have released a report on working conditions in Asian sportswear supply chains.

Includes: -

Killer Jeans campaign launch to ban sandblasting in the denim industry; Corporate response to Taking Liberties report; Playfair 2012 protests at IOC conference; Profile on Turkey and Desa case; FEI conference in Edinburgh 2011; Outreach in te Isle of Man; Global news and more.