Reports & Guides Asda: Poverty Guaranteed
Asda has its sights trained on becoming Britain’s number one cheap fashion retailer. But while the company tries leaping ahead of its rivals on the high street, it’s falling behind in its efforts to improve conditions for women workers in poor countries, whose wages are keeping them trapped in poverty.
New research by ActionAid shows that it doesn’t have to be this way. If Asda paid just two pence extra on each t-shirt it buys from India, the women who make them could be paid a living wage. ActionAid's report on ASDA, published in 2010, explores these issues in depth. Download the full report using the link below and ask ASDA to take action by clicking here.
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